TWITTER

I launched the Twitter Shopping website, overseeing all copywriting and creative. I also contributed B2B content
to the Business.Twitter.com blog to educate small businesses about Twitter Shopping.

BLOG POST – GET TO KNOW SOCIAL SHOPPERS ON TWITTER

TWITTER SHOPPING HOMEPAGE

TWITTER PRODUCT DROPS LANDING PAGE


NEARBY

At this shop local alternative to Amazon, I produced content across all channels for our Oakland pilot market.
Our approach was grassroots and infused with Town pride.

ABOUT US: NEARBY

BLOG POST: OAKLAND-THEMED GIFTS

INTERVIEW: UMAMI MART

CURATION: HOLIDAY GIFT GUIDE

INTERVIEW: LOVE IGUEHI

BLOG POST: HAPPY BIRTHDAY OAKLAND


THE BOLD ITALIC

I contributed personality-driven content to The Bold Italic as an editor. Launched by Gannet and IDEO,
The Bold Italic was SF’s most popular culture blog with over 1 million followers, as well as a Webby Award honoree
and an ISDA Finalist. (You can see more editorial work I produced for them here.)

STORY: HI-FIVE IN GUERNEVILLE

STORY: HI-FIVE IN GUERNEVILLE

STORY: STAG DINING

STORY: STAG DINING

STORY: HANG GALLERY

STORY: HANG GALLERY

STORY: TECHIE STEREOTYPES

STORY: LEVI'S SPONSORED

STORY: LEVI'S SPONSORED


YELP

I produced content for Yelp as their San Francisco community manager and authored the Weekly Yelp email newsletter.

YELP SF EMAIL NEWSLETTER Role: Editor & Copywriter

YELP SF EMAIL NEWSLETTER
Role: Editor & Copywriter


“Nicole is very, very good at what she does… she's got expertise, creativity,
and confidence, but she's also curious: she likes to make sure what she's creating
is on point. She's got so much empathy, making her a really wonderful copywriter, capable of connecting with just about anyone. Overall, she's a joy to know.”
– Melissa, Giving Assistant (client)


SAY YES

I contributed content to parenting blog Say Yes at their Lifestyle Editor.

A STRAWBERRY RHUBARB COMPOTE

A STRAWBERRY RHUBARB COMPOTE

THE GOOD NEWS ABOUT BAD BEHAVIOR

THE GOOD NEWS ABOUT BAD BEHAVIOR

A HARVEST TABLE

A HARVEST TABLE


OTHER

 
SFMADE Role: Copywriting

SFMADE
Role: Copywriting